Blog

Clint J. Falcon

Digital Marketing Manager & Strategist | GA4 & Google Ads | Traffic Analysis & Reporting

Clint J. Falcon

Digital Marketing Manager & Strategist

Raleigh, NC

• Over a decade of marketing with expertise in Google Analytics, Tag Manager, and Google Ads. Including analysis and reporting web traffic data and strategies.

• Brought a brick and mortar company into an ecommerce revenue generator from zero to $1.2 million in two years.

• Led ROI-boosting strategies across diverse industries—auto, retail, SaaS—improving ROI by 20-30%.

• Google Products training & management for over forty clients and team members, while staying ahead of the curve in analytics innovation.

• Staying in front of AI regarding website performance success and online business optimization. Embracing its power and efficiency for maximizing marketing.

Maximize the Power Of Google Ads

Expert Digital Strategy.  Analysis and Reporting.  Traffic Generation.

"Clint would be a great addition to any team, or as a contractor for companies looking to better understand data, AI, and how to utilize GA4 or any other platform to understand their customers and better inform their business decisions."

- Jeff Loquist, Sr. Dir. of Optimization, SiteTuners

Recent Experience.

Lead Web Traffic & Data Strategist

SiteTuners | United States · Remote

10/2020 - 10/2023

• Leadership: Development and Implementation of the Analytics and PPC departments. Responsible for Data Visualization Platform development and Ongoing Support including Tagging Assessments and Tag Management Development.

• Lead Generation and Conversion: Increased Revenue for SiteTuners by generating CRO sales assets that utilized the prospect's own data to generate audits and assessments for growth potential of the client and acquisition for Sitetuners.

• Managed Analytics: Utilized Google Analytics and Tag Management Platforms to analyze website usage and user behavior and identified opportunities for improvement and implemented strategies to improve website performance.

Paid Search Marketing Manager

Rougarou Studios | United States · Remote

7/2019 - 10/2020

• Generated weekly and monthly Analytics Reports into campaigns and their performance through reporting and data analysis, creating executive summaries and Google Data Studio dashboards to inform decision making.

• Developed marketing data reports across multiple Analytics Platforms and contributed to a 10% increase in customer engagement, boosting ROI by 20%.

• Data Visualization Platforms to deliver actionable insights about the customer journey and identify potential areas for improvement.

Digital Media Project Management

BBQGuys.com | Baton Rouge, La

4/2014 - 7/2019

• Progressed from Photographer to Media Production Supervisor, leading digital content marketing campaigns from 2015-2017.

• 2017-2019 with PPC Team led by Jeff Loquist, generated YouTube advertising and analytical research KPI's around Digital Marketing Channels targeting based on data requirements.

• Instituted logistical framework, significantly improving media operations including multitask across teams from concept to completion.

• Notable projects highlighted in Accomplishments section of the LinkedIn Profile, highlighting career success and impact on company growth.

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"Some people lead with charisma. Some people lead with technical ability, but it's rare when you find someone who can lead using both traits. Clint Falcon can. His technical ability was instrumental in the development of media that was broadcasted during several declared states of emergency to ensure public safety."

- Rick Webre, Dir. of Operations, St. James Parish

"Clint's expertise in digital marketing and analytics, particularly in the realm of Google Ads, has propelled our business into the coveted 'million dollar club' in the online ecommerce industry."

- Scott Dillman, Tarps America

"I hired Clint to create a google mapping system identifying the different school districts in Ascension parish. He did an amazing job and I would hire him again!"

- Jen Burns, Realtor

"His attention to detail and follow through lead to the success of each venture. He listens to his team and values input from everyone involved. Clint is quickly adaptable when necessary due to unexpected circumstances. Clint has the ability to see the big picture and organize the steps and teams to achieve the best possible results."

Allison Woodfield, Owner, Louisiana Casual Living LLC

"Clint is a true professional in every sense of the word. His integrity, proven experience, and ability to communicate with people at all levels of an organization are real assets. You can trust that when Clint is leading a project, it will be done on time and garner solid results."

Jeff Routier, Principle, Level 3 Marketing

"Some people lead with charisma. Some people lead with technical ability, but it's rare when you find someone who can lead using both traits. Clint Falcon can. His technical ability was instrumental in the development of media that was broadcasted during several declared states of emergency to ensure public safety."

- Rick Webre, Dir. of Operations, St. James Parish

"Clint's expertise in digital marketing and analytics, particularly in the realm of Google Ads, has propelled our business into the coveted 'million dollar club' in the online ecommerce industry."

- Scott Dillman, Tarps America

"I hired Clint to create a google mapping system identifying the different school districts in Ascension parish. He did an amazing job and I would hire him again!"

- Jen Burns, Realtor

"His attention to detail and follow through lead to the success of each venture. He listens to his team and values input from everyone involved. Clint is quickly adaptable when necessary due to unexpected circumstances. Clint has the ability to see the big picture and organize the steps and teams to achieve the best possible results."

Allison Woodfield, Owner, Louisiana Casual Living LLC

"Clint is a true professional in every sense of the word. His integrity, proven experience, and ability to communicate with people at all levels of an organization are real assets. You can trust that when Clint is leading a project, it will be done on time and garner solid results."

Jeff Routier, Principle, Level 3 Marketing

"Some people lead with charisma. Some people lead with technical ability, but it's rare when you find someone who can lead using both traits. Clint Falcon can. His technical ability was instrumental in the development of media that was broadcasted during several declared states of emergency to ensure public safety."

- Rick Webre, Dir. of Operations, St. James Parish

"Clint's expertise in digital marketing and analytics, particularly in the realm of Google Ads, has propelled our business into the coveted 'million dollar club' in the online ecommerce industry."

- Scott Dillman, Tarps America

"I hired Clint to create a google mapping system identifying the different school districts in Ascension parish. He did an amazing job and I would hire him again!"

- Jen Burns, Realtor

"His attention to detail and follow through lead to the success of each venture. He listens to his team and values input from everyone involved. Clint is quickly adaptable when necessary due to unexpected circumstances. Clint has the ability to see the big picture and organize the steps and teams to achieve the best possible results."

Allison Woodfield, Owner, Louisiana Casual Living LLC

"Clint is a true professional in every sense of the word. His integrity, proven experience, and ability to communicate with people at all levels of an organization are real assets. You can trust that when Clint is leading a project, it will be done on time and garner solid results."

Jeff Routier, Principle, Level 3 Marketing

Companies I've Collaborated With...

either employed or as a consultant on Google Ads services, Web Traffic Analysis / Reporting or Tracking Implementation.

Before / After

The slider below demonstrates Google Ads performance before and after my taking over of management.

Real Customer Growth

"The graph you see below of an actual ecommerce client spans two years of customer growth. To be clear, this isn't traffic. This is actual customer purchase growth for which I generated using exclusively Google Ads.

I believe I can do the same for you. After working in marketing with a multitude of clients in various industries across the globe over the span of a decade, I still love what I do for a living.

"One of the things that truly sets Clint apart is his unwavering adherence to core values such as Truth, Honesty, Trust, and Empathy. He embodies the belief that good business is smart business, and this principle is reflected in every project he undertakes. Beyond his professional prowess, Clint's easy-going personality and dedication to the team make him a joy to work alongside. For those who haven't had the chance to work with Clint directly, know that his contributions have played a significant role in many of the successes we've celebrated at SiteTuners. His ability to seamlessly collaborate and his "in it for the long haul" attitude are just a few of the reasons why he's such a valued member of our team."

- Marty Greif, Author | President, SiteTuners

Get in Touch

"Let's Connect! I love talking business and connecting with entreprenuers that understand the importance of an online presence. If I can't help, maybe I know someone best for your business. Feel free to reach out. Thanks again for visiting." - Clint

Use the form to the right or the widget on the right bottom side of the screen to set up a meeting, or if I'm available, even chat or call now.